Twitter Insights
Last updated: 9/3/2024, 9:34:33 PM
Profile Information
President Biden
@POTUS
Profile Analysis
An in-depth look at @POTUS's Twitter performance and impact
Description
President Biden uses his Twitter account, @POTUS, to communicate achievements, political agendas, and key messages relating to his administration's policies. His tweets often emphasize economic progress, employment growth, and societal issues like union support, clean energy, and international affairs. With high engagement numbers, his tweets resonate well with a broad audience. The account's content strategy focuses on informational and motivational messages, often pairing economic news with patriotic appeals, such as reminding followers of their shared national identity and common goals. The use of real-world impact examples and concise storytelling around policy success helps reinforce the narrative of positive change under his leadership.
✅ Pros
- ✓Large engaged following with 36.1M followers.
- ✓High engagement on tweets including likes, retweets, and replies.
- ✓Effective use of narrative and storytelling via personal anecdotes to engage audience.
- ✓Consistent messaging around key topics such as economic growth and labor rights.
❌ Cons
- ❌Limited reactivity to trending topics outside scheduled political agendas.
- ❌Follower engagement could be diversified with more interactive content, such as polls or Q&A sessions.
- ❌The frequency of posts could be optimized for higher engagement.
Content Analysis
Top Performing Topics
- Economic growth and job creation
- Labor rights and union support
- Inflation management
- National security and international affairs
Engagement Rates
Posting Frequency
Several tweets per day
Best Posting Times
- Weekday mornings (8-10am EST)
- Major national holidays
- Post significant national and international events
Audience Insights
Demographic Estimate
Predominantly U.S. based, politically engaged adults (ages: 25-54).
Interest Categories
Influencer Score
Growth Recommendations
Content Strategy
Integrate more hashtags and multimedia content.
Using relevant hashtags and rich media can increase visibility and engagement.
Engagement
Host Twitter Q&A sessions to increase direct interactions with followers.
Q&A sessions allow followers to engage directly with content, increasing engagement and visibility.
Network
Engage with more political influencers and thought leaders.
Networking with influencers can broaden audience reach and enhance credibility.
Content Ideas
- Behind-the-scenes insights from the White House
- In-depth stories on beneficiaries of specific policies
- Real-life success stories of local community projects
- Interactive posts like polls on current social issues
Hashtag Recommendations
Latest Tweets
President Biden
@POTUS
We’re proving what I’ve always believed: We are the only nation in the world to emerge stronger from every crisis than when we entered it. We just have to remember who we are.
President Biden
@POTUS
On my watch, we've gone from economic crisis to the strongest economy in the world: A record nearly 16 million new jobs. Record small business growth. Record high stock market. Record high 401(k)s. Wages up. And inflation is down and continuing to fall.
President Biden
@POTUS
Join me at the White House as I speak with Americans who have been positively impacted by my Investing in America agenda.
President Biden
@POTUS
Under the last administration, we were shipping jobs overseas. Now, they're coming home. Under the last administration, pensions were at risk. Now, we've saved millions of them. We're giving people in towns like Scranton a break for a change.
President Biden
@POTUS
Folks, this Labor Day, let me tell you what we’re celebrating: Good-paying jobs with high-quality benefits that you can raise a family on – nearly 16 million of which have been created since Kamala and I took office.
President Biden
@POTUS
Today, @VP and I met in the Situation Room with the U.S. hostage deal negotiation team following the murder of Hersh Goldberg-Polin and five other hostages by Hamas. We are devastated and outraged. Make no mistake, Hamas leaders will pay for these crimes. We also discussed next
President Biden
@POTUS
Wall Street didn’t build America – the middle class built America, and unions built the middle class.
President Biden
@POTUS
It's Labor Day – a day to stand in solidarity with America’s workers, the backbone of our nation’s prosperity. Today we recommit to ensuring that every worker has a shot at achieving the American Dream.
President Biden
@POTUS
Remember the experts who said to get inflation down, you needed to lose jobs? Well, I never thought the problem was too many people working. That's why inflation is the lowest it’s been since 2021, and we’ve created nearly 16 million jobs.
President Biden
@POTUS
Since I took office, we've recovered all the jobs lost during the pandemic. And added over 6 million more.
President Biden
@POTUS
Together, this Administration has delivered some of the most significant investments in Black Americans in our nation's history.
President Biden
@POTUS
America’s support for unions is higher today than at any time in nearly 60 years. But Congress needs to pass the Protecting the Right to Organize Act to make it easier to form a union and fight for your fair share.
President Biden
@POTUS
When you build an economy that works for working people, everyone does well.
President Biden
@POTUS
I've worked tirelessly to bring Hersh home, and Jill and I could not be more heartbroken by the news of his death. It is tragic and reprehensible. Hamas leaders will pay for these crimes. And we'll continue working towards a deal to secure the release of the remaining hostages.
President Biden
@POTUS
On my watch, we’ve responsibly increased our oil production to meet our immediate needs – without delaying or deferring our transition to clean energy. We’re America. We can do both.
President Biden
@POTUS
Today I grieve with all the families and friends who have lost someone to an overdose. This is a time to act. And this is a time to stand together — for all those we have lost and all the lives we can still save.
President Biden
@POTUS
My dad used to say, “Joey, a job is about more than a paycheck. It’s about your dignity. It's about respect. It’s about being able to look your kid in the eye and say, ‘It’s going to be okay.'" He was right. I've worked to make that a reality for every family in this country.
President Biden
@POTUS
Today’s report shows inflation down to 2.5% – continuing at the lowest level in over three years. That's progress. Prices are still too high. And Kamala and I are fighting to lower them by building 3 million homes, lowering drug costs, and investing in record energy production.
President Biden
@POTUS
The great American comeback.
President Biden
@POTUS
For the first time in 5 years, the number of overdose deaths in the United States has started to decline. But even one death is one too many, and far too many Americans continue to lose loved ones to the scourge of illicit fentanyl.